Why is there a lack of direct address to the audience?

According to Osho, there’s no direct address because, in truth, there is no separate audience: we are one organic unity in a vast field of consciousness, so who would address whom? Conventional salutations—'Ladies and Gentlemen,' 'brothers and sisters'—are false labels rooted in social fiction; he favors friendship and loving relatedness over roles, so formal address becomes meaningless.